Today I had the pleasure of participating in the launch of a new initiative, “Dairy 2020”. At Westminster Hall, Jim Paice outlined directions the group will be taking. It is very encouraging that the dairy industry is uniting and working as a collective group. This forward thinking positive attitude is very refreshing for Agriculture and I am sure will guide the industry into its goal, a sustainable cycle. Most importantly, they have identified that the consumer needs to be pro actively involved and, maybe in some cases, the cows as well…
Please take a look at Dairy 2020 and familiarise yourself with the projects aim. http://www.dairy2020.com/
“Personally, I will be doing everything I can to make my contribution, however big or small”